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Environmental Stewardship
Environmental Stewardship
Environmental
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Community Stewardship
Community Stewardship
We build hand-in-hand with the communities located around the areas where we operate. At Ayala Land, we understand that the value of land is directly related to the social values it generates to improve lives, not only for our customers, but also for the people and neighborhoods living in the vicinity of our project sites. No matter how well we plan and execute our developments, we know they cannot flourish as separate islands. Through the provision of jobs, business opportunities and livelihood programs for our partner communities, we ensure that the success of our projects translates to a more harmonious life for a greater number of people. The social benefits attained by our Alay Sa Komunidad program in NUVALI, Laguna, serve as our model in working for social equity. Beyond income generation, we also work to improve the quality of education in the country, and actively support artistic and cultural programs, in partnership with the Ayala Foundation, Ayala Museum, Filipinas Heritage Library, Children’s Hour, and other notable development organizations. Together with Habitat for Humanity, we likewise build homes for underprivileged communities. Our continued support of Hero’s Foundation and the families of military personnel also affirms our strategic approach to social development.
Community
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Market Shaping
Market Shaping
Our journey towards sustainability does not end with environmental protection and the promotion of our employees’ and society’s welfare. As a major player in the real-estate industry, we are aware of how we can influence the ways and habits of our market into one that enlarges the positive impact of sound sustainability practices in the Philippines. We develop land and properties in a way that embodies the best attributes of sustainable development. This allows our patrons and customers to experience the benefits of sustainability personally and not merely as an abstract or written formula. In marketing our products and services, our personnel undergo our award-winning Green Training Series. This equips them to clearly communicate Ayala Land’s brand promise in terms of sustainability to our patrons. Our tenants and merchants have also become our ambassadors of sustainability through the Green Training module we developed for them. Yearly, we also award our merchants who have best exemplified the green principles we advocate.
Market Shaping
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Personnel Development
Personnel Development
Our managers and staff constitute our immediate family and are responsible for guaranteeing our sustainability. They provide the spirit and life that animate all our projects and ensure our continued success in promoting sustainable development in the Philippines. Seeking to attract and retain brilliant minds and talents, we ensure that all our employees enjoy above-average benefits, a healthy work-life balance, and further opportunities for professional advancement. We also have staff development programs that enrich both body and mind, and our workplace safety standards and processes are firmly in place.
Personnel Development
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Sustainability Campaign
Sustainability Campaign
Ayala Land launched its 2012 sustainability campaign in the January 22 issue of Philippine Daily Inquirer and The Philippine Star. This year's sustainability campaign, "Appreciating Earth", highlights and demonstrates how sustainability has been our practice from the onset in all of our projects, developments and operations.
We value sustainability and it has already become part of the company’s philosophy. Here at Ayala Land, sustainability means building communities that not only meet the diverse needs of existing customers but also thrive for future generations by offering environmentally sensitive products and designs. We are committed to uplifting the lives of people in these communities through our sustainable practices and developments.
As part of our thrust in nation-building, we are moving forward in our efforts to make sustainability a purposeful and consistent part of everything it does – from the choices it makes in terms of land acquisitions, to the masterplanning of our communities and townships, to the design of our products that incorporate green elements to make them energy efficient, environmentally sound and truly sustainable.
It becomes more and more important for us to get the market to appreciate two things: the value and benefits of sustainable development and the importance of “going green”.
In Ayala Land, being sustainable is beyond going green – we take into consideration other sustainability principles such as community stewardship and social development, such as engaging the community and support for local arts and culture, as well as personnel development, health and safety, and accountability. This market shaping project aims to capture all of these aspects.
All projects and events for the year will be inspired by the "Appreciating Earth" campaign. Watch out for all of our exciting "green" activities this year!
Sustainability Campaign
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