Expect Celadon Manila, an integrated leisure community developed by Ayala Land, to be a departure from the traditional real estate developments that people are familiar with.
Drawing upon an urban ecosystem principle, Celadon Manila will give rise to a residential district comprised of Celadon Residences and Celadon Park (Community Innovations), a retail and leisure venue (Ayala Malls) as well the city’s biggest BPO (business process outsourcing) site (Ayala Land Commercial Business Group).
The hallmark of good urban planning is ultimately about managing the needs and wants of diverse groups of people—living dynamically but harmoniously. When urban systems are not properly planned, the result is chaos due to the conflicting relationship between people and amenities, as exemplified by the BPO workforce versus the usual 9 to 5 employees.
In an unplanned environment, there are issues about noise at inappropriate hours from the call center employees who, in turn, complain about the lack of facilities and amenities that best suit their lifestyle. However, good urban planning is able to create a living environment where both groups not only live harmoniously, but benefit from each other—and this is the great innovation from Celadon Manila.
Its strategic location near the University Belt along Felix Huertas street is ideal for increasing the participating BPOs’ visibility and exposure to the students of surrounding universities. Easy access to major thoroughfares and public transport terminals support the rapidly growing call center industry in the Philippines while still complementing the needs of the cohesive integrated community where it is located.
The developer, known for its expertise in strategic planning, zoning and implementation envisions the BPO hub as an expansion site for some of the biggest BPOs in the country. Both buildings offer improved facilities that specifically answer the distinct requirements of the call center trade. Focus was given particularly to the building’s density requirements, installing larger and faster elevators, additional restroom facilities and efficiently-spaced floor space per employee
Given the intensive and demanding work environment BPOs are exposed to, Celadon Manila’s retail aspect, Shops at Celadon will provide extended hours of leisure amenities such as health spas, salons, and dining destinations. Staying true to the entire development concept of being a leisure community, this ensures that Celadon Manila is not only able to provide a sustainable way of life but the lifestyle ideals that BPO employees more often than not, miss out on.
Community Innovations is Ayala Land’s standard-bearer for innovation in residential living. It builds balanced, harmonious communities where the living experience enhances the lifestyle aspirations of its customers. For inquiries, call 712-0963, email cii-sales@ayalaland.com.ph or visit www.celadonmanila.com.ph.